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Digg it UP - SEO Basics
Internet Marketing is a profession that can prove to be extremely profitable but at the same time it takes a lot of hard work and dedication. I read once that ninety percent of those who start Internet marketing fail within the first two months. Imagine what would have happened with Google if Larry Page and Sergey Brin would have quite two months after they started.Failure is actually not usually the case when it comes to the end of an Internet business. The problem is that people learn the basics and think that they can make millions overnight. The f
7. All images should use the Alt attribute, if the image has no use then set the attribute to blank. Key images should exp
We are all very aware that the vast majority of companies prefer to promote from within, especially for the first levels of supervision/management. There are distinct advantages to doing so since the person knows the organization, product, etc. and provides a positive career path for the individual contributor.The downside is that very rarely is there any kind of supervision/management training until they reach their new level, if they receive any at all. (You can read my Leadership and the Harry Potter Syndrome article in regards on that subject.) So
1. Research Your keyword using Word Tracker and Overture, use http://www.digitalpoint.com/tools/suggestion/
2. Carrying out a short term adwords campaign can be used to find the click through ratio and conversion ration of the chosen keywords.
On Site Optimisation
1. Target between 1 and 3 key phrases per webpage.
2. Have a unique and relevant title for each page created, the title should be in readable English but include the key phrase you are targeting on that particular page.
3. Each webpage should contain ONLY unique and relevant content, Google will penalise duplicate content that you have ripped off. Split very long articles up onto multiple pages, to allow for optimisation of multiple phrases.
4. You should try and make each optimised page contain 300+ words
5. Content on your page should focus around your keyword, it should be written in clear and readable English but try to have the key word density around 6-12%.
6. Each webpage should be named appropriately, use you keyword/phrase in the URL, if using multiple words in the URL use "-" instead of the "_" because search engines will read "-" as a space.
7. The heading of the page should be in H1, this should contain your key phrase, subheadings should use other tags such as H2, H3 etc these also should contain your key phrase if possible.
7. All images should use the Alt attribute, if the image has no use then set the attribute to blank. Key images should expl
Here, I will share my experience with you on the decorum required. I learnt what not to do from my first conference call and what to do from the second.My first experience with a conference call was on sales strategy with corporate office. I logged into the conference bridge as per the agreed schedule, but soon realized that most of the other attendees were late. Some people I could not identify were talking, adding to the noise in the background. Some were even eating and drinking maybe tea or coffee, making the environment less than business-like. T
1. Target between 1 and 3 key phrases per webpage.
2. Have a unique and relevant title for each page created, the title should be in readable English but include the key phrase you are targeting on that particular page.
3. Each webpage should contain ONLY unique and relevant content, Google will penalise duplicate content that you have ripped off. Split very long articles up onto multiple pages, to allow for optimisation of multiple phrases.
4. You should try and make each optimised page contain 300+ words
5. Content on your page should focus around your keyword, it should be written in clear and readable English but try to have the key word density around 6-12%.
6. Each webpage should be named appropriately, use you keyword/phrase in the URL, if using multiple words in the URL use "-" instead of the "_" because search engines will read "-" as a space.
7. The heading of the page should be in H1, this should contain your key phrase, subheadings should use other tags such as H2, H3 etc these also should contain your key phrase if possible.
7. All images should use the Alt attribute, if the image has no use then set the attribute to blank. Key images should exp
It is still an open debate. Is the internet advertising useful or not? There actually are two schools of thought. The first school of thought thinks that it is very effective. This group is becoming stronger as the internet has grown a lot in the recent past and now it is practically impossible to ignore the importance of online business. The other school of thought thinks that after all the internet advertising is not important. It is not targeted properly and thus it cannot be effective. This group is becoming weak now as in the last few years the internet
4. You should try and make each optimised page contain 300+ words
5. Content on your page should focus around your keyword, it should be written in clear and readable English but try to have the key word density around 6-12%.
6. Each webpage should be named appropriately, use you keyword/phrase in the URL, if using multiple words in the URL use "-" instead of the "_" because search engines will read "-" as a space.
7. The heading of the page should be in H1, this should contain your key phrase, subheadings should use other tags such as H2, H3 etc these also should contain your key phrase if possible.
7. All images should use the Alt attribute, if the image has no use then set the attribute to blank. Key images should exp
Why do I say this?Having spent a good last 6 years in the Staffing, Executive Search industry and a solid 20 years prior to that in the Corporate World - I have developed quite a flair for reading resumes. Here are some of the questions that my candidates ask me all the time:Should I write my resume as per available Templates?Professionally formatted resumes can make the difference between being employed and remaining unemployed. Resume writers can charge anything between $100 - $500 for a good resume. Templates are available free or bet
6. Each webpage should be named appropriately, use you keyword/phrase in the URL, if using multiple words in the URL use "-" instead of the "_" because search engines will read "-" as a space.
7. The heading of the page should be in H1, this should contain your key phrase, subheadings should use other tags such as H2, H3 etc these also should contain your key phrase if possible.
7. All images should use the Alt attribute, if the image has no use then set the attribute to blank. Key images should exp
There are seven marketing strategies you can effectively use to make your business seen online.1. Forum posting is a great way of marketing your home business. Choose posting on websites that are related to your home business. This will allow you to share your expertise on different topics and you will also be able to put your website link to be seen.2. Place a banner ad in a proper way. An optimized banner ad will help you use the good side of the search engines. Do this by using keywords in the alt tags.3. Publishing newsletters is one
7. All images should use the Alt attribute, if the image has no use then set the attribute to blank. Key images should explain what the image is and if possible contain your key phrase.
8. Use the Meta Description to display the description of your site in the search engine, apart from that it makes little difference.
9. Use your keywords/phrases in the Meta keywords, don't duplicate phrases or words and don't key stuff. Meta keywords will not make a difference to the SEO
10. If your website uses asp/php and has long complex URLs, use the mod rewrite function to simplify the variables in the URL to be search engine friendly.
Off Site Optimisation
1. Do not bother submitting your site to Google site submit, post your link onto a forum with a high Page Rank(PR), or any website you have access to with a high PR. Google crawls high PR sites frequently, and follows outbound links to check their relevance. Initially it will just crawl the first page, but later will come back for a deep crawl.
2. Back linking is still very important, but it is no longer about getting as many as possible from where ever. Submit your site to niche directories that focus on your subject area.
3. Write articles relavant to your subject and submit them to article directories, such as GoArticles and EzineArticles.
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