he marketing and distribution channels reaching that particular demographic? For example, you would Joint Venture with seniors publications and clubs, AARP and seniors tours to reach seniors with your seniors exercI have a great Callaway jacket – what do I like best about it? It has my website embroidered on it – a subtle yet distinct JVWisdom.com.

Anything that is customized or personalized suddenly becomes very much more valuable. We like our own names and our company names and our sports team names, don’t we? So when we customize a product or service for an industry or a specific business, we create massive increased value at very little cost.

You can private label an innocuous shampoo for a good hair salon and make serious money. You can make a seminar or sales training program industry specific and sell ten times as many. I was recently talking with someone who created exercise DVD’s. How about making one for seniors, one for travelers, one for children, one for ladies, one for teens, one for busy executives… then market each one through the marketing and distribution channels reaching that particular demographic? For example, you would Joint Venture with seniors publications and clubs, AARP and seniors tours to reach seniors with your seniors exerci

more valuable. We like our own names and our company names and our sports team names, don’t we? So when we customize a product or service for an industry or a specific business, we create massive increased value at very little cost.

You can private label an innocuous shampoo for a good hair salon and make serious money. You can make a seminar or sales training program industry specific and sell ten times as many. I was recently talking with someone who created exercise DVD’s. How about making one for seniors, one for travelers, one for children, one for ladies, one for teens, one for busy executives… then market each one through the marketing and distribution channels reaching that particular demographic? For example, you would Joint Venture with seniors publications and clubs, AARP and seniors tours to reach seniors with your seniors exerc

very little cost.

You can private label an innocuous shampoo for a good hair salon and make serious money. You can make a seminar or sales training program industry specific and sell ten times as many. I was recently talking with someone who created exercise DVD’s. How about making one for seniors, one for travelers, one for children, one for ladies, one for teens, one for busy executives… then market each one through the marketing and distribution channels reaching that particular demographic? For example, you would Joint Venture with seniors publications and clubs, AARP and seniors tours to reach seniors with your seniors exerc

recently talking with someone who created exercise DVD’s. How about making one for seniors, one for travelers, one for children, one for ladies, one for teens, one for busy executives… then market each one through the marketing and distribution channels reaching that particular demographic? For example, you would Joint Venture with seniors publications and clubs, AARP and seniors tours to reach seniors with your seniors exerche marketing and distribution channels reaching that particular demographic? For example, you would Joint Venture with seniors publications and clubs, AARP and seniors tours to reach seniors with your seniors exercise DVD.

When you find excess inventory, you can re-purpose it in this way. You can also approach someone who presents training, seminars or teaching, and Joint Venture with someone who has access a particular market segment, while procuring the rights to market their products and services to that segment and receive ongoing commissions. For example, how about Training for Realtors? Get more specific with Training for Female Realtors and you’ll make more money. The more specific, the more terrific.

Which segment of the population do you have access to, or can you get access to? Once you have access to a demographic/psychographic sector, you can go out and find products that can be customized or relabeled for that sector. Once you have strategic alliances in that sector, it’s easy to expand to the entire sector. I once did seminars for