No matter what you have read or heard, don’t turn your back on reciprocal link exchanges. I’d never recommend any radical changes in a practice that still gets positive results!

COMMON SENSE

RLE is the technique of exchanging links with other Websites. Through the linkage, the other site and your site have established a kind of simple partnership. You provide a hyperlink to their site so visitors to your pages can visit their site, and they respond by providing a similar linkage from their site to yours.

This straightforward system has been important to both well-targeted Website traffic and search engine rankings for years. I still search for sites to link with because I believe its still an important technique for three obvious reasons:

1. This is the easiest approach for gaining added incoming traffic to your Website.
2. The search engines clearly recognize inbound associations with active sites that are also ranked.
3. This primitiv
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   er what you have read or heard, don’t turn your back on reciprocal link exchanges. I’d never recommend any radical changes in a practice that still gets positive results!

   COMMON SENSE

   RLE is the technique of exchanging links with other Websites. Through the linkage, the other site and your site have established a kind of simple partnership. You provide a hyperlink to their site so visitors to your pages can visit their site, and they respond by providing a similar linkage from their site to yours.

   This straightforward system has been important to both well-targeted Website traffic and search engine rankings for years. I still search for sites to link with because I believe its still an important technique for three obvious reasons:

   1. This is the easiest approach for gaining added incoming traffic to your Website.
   2. The search engines clearly recognize inbound associations with active sites that are also ranked.
   3. This primiti
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      h other Websites. Through the linkage, the other site and your site have established a kind of simple partnership. You provide a hyperlink to their site so visitors to your pages can visit their site, and they respond by providing a similar linkage from their site to yours.

      This straightforward system has been important to both well-targeted Website traffic and search engine rankings for years. I still search for sites to link with because I believe its still an important technique for three obvious reasons:

      1. This is the easiest approach for gaining added incoming traffic to your Website.
      2. The search engines clearly recognize inbound associations with active sites that are also ranked.
      3. This primiti
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         from their site to yours.

         This straightforward system has been important to both well-targeted Website traffic and search engine rankings for years. I still search for sites to link with because I believe its still an important technique for three obvious reasons:

         1. This is the easiest approach for gaining added incoming traffic to your Website.
         2. The search engines clearly recognize inbound associations with active sites that are also ranked.
         3. This primiti
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            three obvious reasons:
            1. This is the easiest approach for gaining added incoming traffic to your Website.
            2. The search engines clearly recognize inbound associations with active sites that are also ranked.
            3. This primitive relationship could lead to a viable (and profitable) partnership liaison with the other site.

            Don’t stop using RLE. It’s only common sense.

            CHOOSE WISELY

            Finding sites to link up with is easy. But, I urge you to pick and choose with care. Never exchange links just to be doing it. Be picky. There are a number of link exchange directories online and while I’m not against this method, I still like the technique and control of finding linkable sites on my own. That takes some surfing through the Web. But, that’s something I do a lot of anyway. When I find a potential candidate, I have some selection criteria:

            1. The other site’s theme must be relevant to mine. Sort of similar, but not exactly the same!
            2. The other site’s home page ranking must be equal to mine or better. I use Google’s page ranking.
            3. The other site must have valuable, useful, well-presented information for my visitors.

            Once I f