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Digg it UP - How to Convince Your Visitors to Return Often
1. Trade links with other web sites. They should be related to the subject of your web site. Instead of trading links, you could also trade banner ads, half page ads, classified ads, etc.2. Start an e-zine for your web site. When people read each issue they'll be reminded to revisit your web site. They'll see your product ad more than j
Start with a monthly ezine then see if bi-weekly works for you. Start writing short tips and articles to include. You can later recycle these to the opt-in ezines and other Web sites that want free, new
Are you ready for PR? While any business can orchestrate PR, how can you be sure you are getting the best sound from your trumpet?The simple answer is, be prepared. An effective public relations and publicity strategy relies upon the depth of the organization’s business and marketing plan. What is your organization’s mission? Its goals? What
Here's Five Ways:
1. Check and Correct What's Not Working
First, be sure you don't have long passages of bio or information about yourself on your home page. People don't care about you and they want information short and sweet. They want solutions to their challenges and they want free information.
Second, test all of your links often to make sure they work. Nothing discourages buyers more than disorganized copy, links that don't work, and difficulty getting to where they want to go.
2. Upload New, Original, and Useful Content Often
On every Web site page put a notice "Bookmark our Web Site. We update material weekly."
Follow up by uploading new "free articles," book excerpts, ezines, and tips as promised. Blatant ads such as banners turn visitors off. Give them original information they can't find anywhere else, and make it free. Giving freely is a proven online marketing philosophy.
3. Publish Your Own Ezine
Without an original ezine, you can't stay in touch with your potential buyers easily. They want regular, ongoing information to develop the trust it takes to buy. You need to prove you are the industry expert and a savvy friend. If you don't stay in touch, your readers will forget you and your products.
Start with a monthly ezine then see if bi-weekly works for you. Start writing short tips and articles to include. You can later recycle these to the opt-in ezines and other Web sites that want free, new
Almost every person in the world takes a certain pride in being a reasonable person. They will make prudent choices based on their background and attitudes. The safe decision minimizes the chances of being wrong. No one likes to be wrong.The safe decision, however, carries little upside reward benefits. You are expected to pay your bills. Pay
Second, test all of your links often to make sure they work. Nothing discourages buyers more than disorganized copy, links that don't work, and difficulty getting to where they want to go.
2. Upload New, Original, and Useful Content Often
On every Web site page put a notice "Bookmark our Web Site. We update material weekly."
Follow up by uploading new "free articles," book excerpts, ezines, and tips as promised. Blatant ads such as banners turn visitors off. Give them original information they can't find anywhere else, and make it free. Giving freely is a proven online marketing philosophy.
3. Publish Your Own Ezine
Without an original ezine, you can't stay in touch with your potential buyers easily. They want regular, ongoing information to develop the trust it takes to buy. You need to prove you are the industry expert and a savvy friend. If you don't stay in touch, your readers will forget you and your products.
Start with a monthly ezine then see if bi-weekly works for you. Start writing short tips and articles to include. You can later recycle these to the opt-in ezines and other Web sites that want free, new
A ban on smoking means that smokers all over the United Kingdom are being forced outside in order to smoke. This can cause a smoker to be quite unhappy when the weather decides to act badly. No longer can one sit inside, watching the snow fall outside, on a cold and windy day as they enjoy a satisfying cigarette. To make the ban more pleasurable for
2. Upload New, Original, and Useful Content Often
On every Web site page put a notice "Bookmark our Web Site. We update material weekly."
Follow up by uploading new "free articles," book excerpts, ezines, and tips as promised. Blatant ads such as banners turn visitors off. Give them original information they can't find anywhere else, and make it free. Giving freely is a proven online marketing philosophy.
3. Publish Your Own Ezine
Without an original ezine, you can't stay in touch with your potential buyers easily. They want regular, ongoing information to develop the trust it takes to buy. You need to prove you are the industry expert and a savvy friend. If you don't stay in touch, your readers will forget you and your products.
Start with a monthly ezine then see if bi-weekly works for you. Start writing short tips and articles to include. You can later recycle these to the opt-in ezines and other Web sites that want free, new
Remember the saying from one of Clint Eastwood’s Dirty Harry movies---“A man has got to know his limitations”. This applies equally well to the art of economic forecasting. The art (not science) of economics is useful in forecasting what the predominant risks are facing our national economy and the resulting consequences. With this in mind, let’s
3. Publish Your Own Ezine
Without an original ezine, you can't stay in touch with your potential buyers easily. They want regular, ongoing information to develop the trust it takes to buy. You need to prove you are the industry expert and a savvy friend. If you don't stay in touch, your readers will forget you and your products.
Start with a monthly ezine then see if bi-weekly works for you. Start writing short tips and articles to include. You can later recycle these to the opt-in ezines and other Web sites that want free, new
Selling digital products on the internet like eBooks and software is among the most lucrative businesses. The possibilities are endless. You can create software or hire people to do it for you and you sell it after and if it's quite useful, you will get sales provided that you are getting targeted traffic of course. Or you can develop your own info
Start with a monthly ezine then see if bi-weekly works for you. Start writing short tips and articles to include. You can later recycle these to the opt-in ezines and other Web sites that want free, new information. If you think you lack content, start subscribing to ezines in your targeted market. Other authors gladly allow you to use their information when you include a signature file.
If visitors like your ezine they will recommend it to others.
4. Offer a Questions and Answers Page
To get visitors to return offer them answers to typical questions they may have. Freely given, you not only establish yourself as the expert, you gain their trust and support.
5. Offer a Navigation Bar of "Useful Links"
Your visitors will appreciate the ability to contact others in your field. These links add value to your site because people like the convenience of checking out products and services--all on one Web site--yours! This method also may raise your standing with the search engines. An added benefit--you meet others to network with, to support as they will you.
Web visitors appreciate new content and contacts to make their quest for information, service or products easier. You'll reap many rewards when you accommodate them.
Judy Cullins ©2004 All Rights Reserved.
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