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    . But personal branding and the associated statements have been around as long as mankind. Who is the first personal brand y
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    Brand statements have been around as long as there have been products and services. Campaigns have been around telling us about the experience we can expect from a brand almost as long. Lately, there has been the extension to what has been coined the personal brand phenomenon. I understand why. The new economy full of global competition and the explosion of independents.

    The need to stand out and show what you can do is a new core competency even the least sales oriented people are learning. But personal branding and the associated statements have been around as long as mankind. Who is the first personal brand yo

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    ut the experience we can expect from a brand almost as long. Lately, there has been the extension to what has been coined the personal brand phenomenon. I understand why. The new economy full of global competition and the explosion of independents.

    The need to stand out and show what you can do is a new core competency even the least sales oriented people are learning. But personal branding and the associated statements have been around as long as mankind. Who is the first personal brand y

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    personal brand phenomenon. I understand why. The new economy full of global competition and the explosion of independents.

    The need to stand out and show what you can do is a new core competency even the least sales oriented people are learning. But personal branding and the associated statements have been around as long as mankind. Who is the first personal brand y

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    p>

    The need to stand out and show what you can do is a new core competency even the least sales oriented people are learning. But personal branding and the associated statements have been around as long as mankind. Who is the first personal brand y

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    . But personal branding and the associated statements have been around as long as mankind. Who is the first personal brand you can identify? I am willing to bet that person had a purpose, a mission and vision you can identify. They had a personal brand statement.

    Personal brand statement has been coined by the classic marketing person turned career or executive coach - great at marketing concepts that work!

    The recruiter and brand strategy person in me pays attention to the other definition of "statement". The wordless expression of idea. In other words, if your personal brand statement as well as mission a

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