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Digg it UP - So You Need to Have a Website
"I make $20,000 a month with Affiliate Program A ... Affiliate Program Z made me a million dollars last year..."Yes, there are people making a lot of money with niche affiliate programs, but as with everything that's worthwhile, it doesn't happen overnight. When you're just starting out, spend a little time finding exactly the right niche affiliate marketing programs for you, to increase your chances of building a great long-term income.Choosing Affiliate Programs YOU Can Work WithMany companies offer affiliate programs because it's an inexpensive way of getting a huge sales force. Since there are thousands of companies offering affiliate programs, how do you choose the right ones for you?Pick A Niche In Which You Have Some Interest And ExperienceMost people don't succeed with affiliate marketing because they imagine that all they need to do is splatter a bunch of banners and l
Many web hosting packages offer a free website building tool – but beware, the free tools on offer are very good, but you will normally be limited to publishing your site with the hosting company who provide the building tool. This is not necessarily a problem, but does mean that you should look into how much the web hosting package will cost you with that company before starting to build your website. It can be very disappointing to build your site and then find the hosting package is too expensive for you! Just remember, nothing is ever completely free – but that does not mean you cannot discover an excellent package! Vo
If you’ve listened to some radio ads lately you may have picked up on something, right as you punched the button to change the station. And that is that most radio spots, and by that I mean about 97%, are boring or just plain annoying... and boring.One problem is that many advertisers rely on the station to write and produce their spots. And who can blame them? The stations usually offer those services for free. And the word “free” is the operative word here as in, “you get what you pay for” free.Most stations make their account executives take on the added job of writing the copy. Still sound good to you? Think about it. These are the same persuasive A type personalities who persuaded you to purchase air time on their stations in the first place. Which do you think they would rather be doing? Being strapped to their desk writing your ad copy, or out selling more time and making commissions off another sale? Plus, most have as much
Well, you don’t start by commissioning expensive web consultants to do to the job for you! Consider doing it yourself – or at least part of the work. What you need to do can be divided into three stages.
1. Designing your website 2. Build your website using computer software 3. Publish your website via a hosting company (you can host a website on your own computer, but this is an option for the more technically advanced)
1. Designing your Website
If you know how to switch on a PC, have experience of using Word and Outlook you will be able to handle many of the software packages that are freely available to design and build your own website. However, even if you decide that building the actual website yourself is beyond you, getting some initial ideas on design together will save you spending too much money paying someone else to tell you what you want. After all, no one knows your business or organisation like you do!
Knowing where to start is often the hardest part. This article aims to give you some ideas. So, lets look at what you are going to have on your website first – remember you can start small, and then grew. Make sure you have the essential information together first, you can always add more detail later on. Your website should show who you are, what you want people to know about you, what you have on offer (either for sale or by way of facilities), where you are and/or how to contact you. You may start of with a list of headings such as:
Organisation name
Short description of what you are and what you do
Where you are located (particularly necessary if customers or clients are to come to your premises)
Separate pages for each of the activities you carry out (or ranges of goods or equipment you sell)
Prices (for membership or goods)
Contact Details
Do some research – there will be other organisations similar to yours. Search Google or Yahoo and look at what information they carry, and how they are organised. Put yourself in the position of a customer – is the information you would require easy to find? If not, why not? Make notes on what you would improve about their sites.
Then think of yourself as the competition – what can you offer that is different? Are your prices or membership fees higher? Maybe you can offer higher quality. If your prices are cheaper you may want to focus on the good value you can offer. Even if you are thinking about a site for a youth club there what makes your organisation different from the others?
Remember that all material on the internet is protected by copyright, so you must not copy blocks of text or pictures and present them on your own site as your own work. You can, however, reprint articles such as this (as long as you credit the original author), and articles relevant to your business may be a good way of putting content on your site.
When you are looking at other sites look at the layout and colour schemes. There is a large variety in the way sites are presented – some are simple black text on a white background (probably the easiest to read and good for putting across large blocks of information), some are very colourful. You should consider your target audience – a youth club will want to appeal to the younger generation, and so may have a more bold use of colour. Sites to appeal to older people may be more subtle. Look at the gimmicks that are used – sound, pictures, movies, flash intros, web polls and RSS tickers (news feeds). These gimmicks are not necessary when you first build your site, but if you like the look of them file the information away – you may think adding these to your site will always be beyond you, but if you decide to take the step to build your site yourself you will be surprised at how soon you will become an expert.
2. Building your website
So, having done your research, and having gathered the basic information about yourself, you will hopefully have come up with some ideas about how you want your website to look, what content you think you will need. What then is the next step? Well, you could now approach a website developer to turn your ideas into a website – but why not try this yourself? It will be a lot cheaper in the long run.
Even if you are unsure of your skills, it will cost nothing to give it a try.
Let’s talk about the software for a moment. Websites are usually mostly written using HTML which stands for Hyper Text Mark up Language (but you don’t need to remember that). You can use a software package such as Frontpage or Dreamweaver, and can build your website using HTML. But this is a lengthy process, and will involve you in learning all the code. Unless you wish to become a computer programmer you should consider using an HTML generator.
An HTML generator is a web building tool that allows you to design your website using similar functionality to Microsoft Word. It allows you to insert a text box, for example, together with images, and uses drag and drop functionality to enable you to place your elements where you want them to appear on the page. There will be easy ways to build a menu so that your visitors can find their way around your site, and, as you get more proficient, will enable you to add items like movies or sound to your page. The HTML generator will work behind the scenes, turning the page that you are working with into HTML code which can then be published. The beauty of the web building tools which work this way is that you will be looking at the page very much as your visitors will, and so can try out different layouts easily until you get the formula you think will work.
Many web hosting packages offer a free website building tool – but beware, the free tools on offer are very good, but you will normally be limited to publishing your site with the hosting company who provide the building tool. This is not necessarily a problem, but does mean that you should look into how much the web hosting package will cost you with that company before starting to build your website. It can be very disappointing to build your site and then find the hosting package is too expensive for you! Just remember, nothing is ever completely free – but that does not mean you cannot discover an excellent package! Vod
Hey I have come across some of the SEO technique. So I want to share those with you. These are not full proof techniques but it will increase your chances of getting indexed and thus more traffic. And IF you know any other points rather than this then please share it with us.......add your points.There are lots of advanced SEO & marketing techniques, which you will be using but before that you must use these basic SEO strategies before putting your effort on those things.1. Get-your-domain-name-dot-com/org/net (The main TLD’s are preferred but if you are focusing on local visitors of your country, then getting a country specific extension like .us or .uk helps a lot)2. Hosting your site/blog on a reliable hosting company.(If you are using free services like blogger or wordpress.com then sooner or latter you will need those services which they don’t provide, so rather than wasting your time in those free services, spend few bucks on hosti
Organisation name
Short description of what you are and what you do
Where you are located (particularly necessary if customers or clients are to come to your premises)
Separate pages for each of the activities you carry out (or ranges of goods or equipment you sell)
Prices (for membership or goods)
Contact Details
Do some research – there will be other organisations similar to yours. Search Google or Yahoo and look at what information they carry, and how they are organised. Put yourself in the position of a customer – is the information you would require easy to find? If not, why not? Make notes on what you would improve about their sites.
Then think of yourself as the competition – what can you offer that is different? Are your prices or membership fees higher? Maybe you can offer higher quality. If your prices are cheaper you may want to focus on the good value you can offer. Even if you are thinking about a site for a youth club there what makes your organisation different from the others?
Remember that all material on the internet is protected by copyright, so you must not copy blocks of text or pictures and present them on your own site as your own work. You can, however, reprint articles such as this (as long as you credit the original author), and articles relevant to your business may be a good way of putting content on your site.
When you are looking at other sites look at the layout and colour schemes. There is a large variety in the way sites are presented – some are simple black text on a white background (probably the easiest to read and good for putting across large blocks of information), some are very colourful. You should consider your target audience – a youth club will want to appeal to the younger generation, and so may have a more bold use of colour. Sites to appeal to older people may be more subtle. Look at the gimmicks that are used – sound, pictures, movies, flash intros, web polls and RSS tickers (news feeds). These gimmicks are not necessary when you first build your site, but if you like the look of them file the information away – you may think adding these to your site will always be beyond you, but if you decide to take the step to build your site yourself you will be surprised at how soon you will become an expert.
2. Building your website
So, having done your research, and having gathered the basic information about yourself, you will hopefully have come up with some ideas about how you want your website to look, what content you think you will need. What then is the next step? Well, you could now approach a website developer to turn your ideas into a website – but why not try this yourself? It will be a lot cheaper in the long run.
Even if you are unsure of your skills, it will cost nothing to give it a try.
Let’s talk about the software for a moment. Websites are usually mostly written using HTML which stands for Hyper Text Mark up Language (but you don’t need to remember that). You can use a software package such as Frontpage or Dreamweaver, and can build your website using HTML. But this is a lengthy process, and will involve you in learning all the code. Unless you wish to become a computer programmer you should consider using an HTML generator.
An HTML generator is a web building tool that allows you to design your website using similar functionality to Microsoft Word. It allows you to insert a text box, for example, together with images, and uses drag and drop functionality to enable you to place your elements where you want them to appear on the page. There will be easy ways to build a menu so that your visitors can find their way around your site, and, as you get more proficient, will enable you to add items like movies or sound to your page. The HTML generator will work behind the scenes, turning the page that you are working with into HTML code which can then be published. The beauty of the web building tools which work this way is that you will be looking at the page very much as your visitors will, and so can try out different layouts easily until you get the formula you think will work.
Many web hosting packages offer a free website building tool – but beware, the free tools on offer are very good, but you will normally be limited to publishing your site with the hosting company who provide the building tool. This is not necessarily a problem, but does mean that you should look into how much the web hosting package will cost you with that company before starting to build your website. It can be very disappointing to build your site and then find the hosting package is too expensive for you! Just remember, nothing is ever completely free – but that does not mean you cannot discover an excellent package! Vo
Your prospect mailing lists should be as targeted as possible. General-purpose mailings are less likely to succeed. What are the characteristics of your existing customers? Like as not, you should be targeting more of the same. Look for:Location: where are they?Size: how big are they (turnover or employees)?Business: are there any particular lines of business in which you specialise? If so you can make offers specific to that type of business (it may be a Unique Selling Proposition of yours)Who is the buyer? What type of person normally specifies and buys your type of product? Managing director? Office manager? Personnel manager? Factory manager? Sales people?For mailings to a small number of businesses …Use directories at the library. These can be quite adequate, but beware of out-of-date copies. In some industries, people change jobs fast and the direct
Remember that all material on the internet is protected by copyright, so you must not copy blocks of text or pictures and present them on your own site as your own work. You can, however, reprint articles such as this (as long as you credit the original author), and articles relevant to your business may be a good way of putting content on your site.
When you are looking at other sites look at the layout and colour schemes. There is a large variety in the way sites are presented – some are simple black text on a white background (probably the easiest to read and good for putting across large blocks of information), some are very colourful. You should consider your target audience – a youth club will want to appeal to the younger generation, and so may have a more bold use of colour. Sites to appeal to older people may be more subtle. Look at the gimmicks that are used – sound, pictures, movies, flash intros, web polls and RSS tickers (news feeds). These gimmicks are not necessary when you first build your site, but if you like the look of them file the information away – you may think adding these to your site will always be beyond you, but if you decide to take the step to build your site yourself you will be surprised at how soon you will become an expert.
2. Building your website
So, having done your research, and having gathered the basic information about yourself, you will hopefully have come up with some ideas about how you want your website to look, what content you think you will need. What then is the next step? Well, you could now approach a website developer to turn your ideas into a website – but why not try this yourself? It will be a lot cheaper in the long run.
Even if you are unsure of your skills, it will cost nothing to give it a try.
Let’s talk about the software for a moment. Websites are usually mostly written using HTML which stands for Hyper Text Mark up Language (but you don’t need to remember that). You can use a software package such as Frontpage or Dreamweaver, and can build your website using HTML. But this is a lengthy process, and will involve you in learning all the code. Unless you wish to become a computer programmer you should consider using an HTML generator.
An HTML generator is a web building tool that allows you to design your website using similar functionality to Microsoft Word. It allows you to insert a text box, for example, together with images, and uses drag and drop functionality to enable you to place your elements where you want them to appear on the page. There will be easy ways to build a menu so that your visitors can find their way around your site, and, as you get more proficient, will enable you to add items like movies or sound to your page. The HTML generator will work behind the scenes, turning the page that you are working with into HTML code which can then be published. The beauty of the web building tools which work this way is that you will be looking at the page very much as your visitors will, and so can try out different layouts easily until you get the formula you think will work.
Many web hosting packages offer a free website building tool – but beware, the free tools on offer are very good, but you will normally be limited to publishing your site with the hosting company who provide the building tool. This is not necessarily a problem, but does mean that you should look into how much the web hosting package will cost you with that company before starting to build your website. It can be very disappointing to build your site and then find the hosting package is too expensive for you! Just remember, nothing is ever completely free – but that does not mean you cannot discover an excellent package! Vo
These days, whenever the internet user wants to find some information on the internet, he goes to a search engine to begin with and searches for the content he requires through the search box present there. The search engine gives the results by comparing the terms in the search phrase with the content present on various websites over the internet. These terms are nothing but ‘keywords’, as the Search Engine Optimization Companies call them today.Search Engine Optimization Services have become very popular in the recent days due to the fact that proper optimization of website content is required to attain a higher ranking in the search engine results. SEO services help the website in obtaining more traffic by applications of techniques like keyword analysis, using keyword rich content on the website, optimizing the HTML coding of the website, using a search engine friendly title and theme-based link building for the website. Distinct strategies are also u
2. Building your website
So, having done your research, and having gathered the basic information about yourself, you will hopefully have come up with some ideas about how you want your website to look, what content you think you will need. What then is the next step? Well, you could now approach a website developer to turn your ideas into a website – but why not try this yourself? It will be a lot cheaper in the long run.
Even if you are unsure of your skills, it will cost nothing to give it a try.
Let’s talk about the software for a moment. Websites are usually mostly written using HTML which stands for Hyper Text Mark up Language (but you don’t need to remember that). You can use a software package such as Frontpage or Dreamweaver, and can build your website using HTML. But this is a lengthy process, and will involve you in learning all the code. Unless you wish to become a computer programmer you should consider using an HTML generator.
An HTML generator is a web building tool that allows you to design your website using similar functionality to Microsoft Word. It allows you to insert a text box, for example, together with images, and uses drag and drop functionality to enable you to place your elements where you want them to appear on the page. There will be easy ways to build a menu so that your visitors can find their way around your site, and, as you get more proficient, will enable you to add items like movies or sound to your page. The HTML generator will work behind the scenes, turning the page that you are working with into HTML code which can then be published. The beauty of the web building tools which work this way is that you will be looking at the page very much as your visitors will, and so can try out different layouts easily until you get the formula you think will work.
Many web hosting packages offer a free website building tool – but beware, the free tools on offer are very good, but you will normally be limited to publishing your site with the hosting company who provide the building tool. This is not necessarily a problem, but does mean that you should look into how much the web hosting package will cost you with that company before starting to build your website. It can be very disappointing to build your site and then find the hosting package is too expensive for you! Just remember, nothing is ever completely free – but that does not mean you cannot discover an excellent package! Vo
There’s no limit to the kinds of information you can catch online...The Website Industry offers a rare opportunity in Marketing; the ability to accurately track the effectiveness of any strategies you may choose to implement in your Website.Being able to acquire, evaluate, and apply this information is paramount to being successful at overcoming all the hurdles between you and a profitable Web Site.Tracking the following three areas of a Web Site’s performance will allow you to make corrections and revisions that will maximize a website’s potential success.1. Web Site Traffic2. Browser Navigation3. Traffic ConversionCompanies evaluate web site visitor activity to better understand a customers interests, improve website navigation, and increase the profitability of online sales. By analyzing website traffic patterns, site navigation, page views and transactions, marketers can design more compelling web sites
Many web hosting packages offer a free website building tool – but beware, the free tools on offer are very good, but you will normally be limited to publishing your site with the hosting company who provide the building tool. This is not necessarily a problem, but does mean that you should look into how much the web hosting package will cost you with that company before starting to build your website. It can be very disappointing to build your site and then find the hosting package is too expensive for you! Just remember, nothing is ever completely free – but that does not mean you cannot discover an excellent package! Vodahost, for example, offers a good value hosting package and an excellent web building tool with easy to follow online tutorials. For more information see the website http://www.webmasterproductins.co.uk.
3. Publishing your website
As we mentioned above, you will normally be restricted to publishing your website with the same company that provided your web building tool.
Once you have designed your first page you can publish it on the world wide web. It is actually ridiculously easy to publish a website. With the click of a mouse your business will be part of the internet community. However, it is necessary to give a word of warning. You will publish your website for ‘Joe Bloggs Widgets’r’Us’, and will expect to find it when you look for it in a search engine – this will not happen! As in a ‘real world’ business you will need to do some marketing before the world will be able to find you. Look at other articles at http://www.webmasterproductions.co.uk to give you advice as to how to do this!
Finally, good luck and have fun! Website building is a great new hobby for the 21st Century which just about ANYONE can do!
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